Buildings Are Your Business!
Charles F. Reilly is a Business Development Specialist
focused on the San Francisco Bay Area.
Construction Marketing & Project Management
Are you leaving money on the table because customers in your area do not know about you or cannot find you? Creating a digital marketing strategy for your construction company is crucial to attracting new clients and growing your business. Business Development Marketing for builders provides a detailed blueprint to help you develop an effective marketing plan that leverages local SEO, provides direct outreach to other partners , and uses online advertising to drive traffic, build authority, and engage new customers.
Buildings Are Your Business!
Effective B2B marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy.
The biggest determinant of effective marketing, however, is your audience.
If you’re not properly targeting your buyer persona, your promotions and advertisements will likely fall on deaf ears. You might as well not be marketing at all.
Use HubSpot's AI Campaign Assitant to Create Product Launch Email Copy
Where target audiences vary the most, though, is between individual consumers and businesses. Some companies serve individual shoppers, while others cater to companies and organizations.
Marketing to businesses is very different from marketing to individual consumers. That’s why an entirely different marketing method — B2B marketing — exists, and that’s why we built this guide.
By the end of this article, you’ll have a better understanding of B2B marketing, the most effective B2B marketing strategies, and how you can tap into and convert your business audience. Plus, the trends you can expect in the B2B space in 2023, according to new research plus expert tips
Drive sales through the growth of existing clients.
Generate new business opportunities.
Implement a lead generation strategy to get construction leads
Everyone knows that the best new clients come from referrals. Why not "put your best foot forward" by creating a great impression, right from the start?
Photos
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Testimonials
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Client 1
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Client 2
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